Archive for February, 2014

David Beckham Bodywear – Spring 2014 Campaign Launch

Thursday, February 6th, 2014

Suburbia developed all aspects of the recent David Beckham Bodywear campaign for H&M. The project featured a broadcast commercial aired at this years Super Bowl. Traditional print and outdoor media channels, as well as a special online social media campaign helped support one of the biggest retail launches of 2014.

Broadcast/online commercial directed by Nicolas Winding Refn. Creative direction by Suburbia.

 

David Beckham Bodywear Spring 2014

Thursday, February 6th, 2014

David Beckham Bodywear H&M Spring 2014 Campaign. Creative Direction by Suburbia. Photography by Glen Luchford.

David Beckham Bodywear Spring 2014

Thursday, February 6th, 2014

New York City – Times Square

David Beckham Bodywear H&M Spring 2014 Campaign. Creative Direction by Suburbia.